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"Thank you for this amazing book. The details and encouraging words have helped me realize the beginning to end of promoting a concert. Your book far exceeded my expectations on what it takes to promote a concert. You went into so much depth and details that I wouldn’t even thought of and it has helped me A LOT in terms of how to start and actually go about concert promoting professionally, properly, and intelligently. I was truly inspired, this has helped me really wake up. Unlike other promoting books that just paint a pretty picture, making it seem easier said than done, this was a wake-up call." Alyssia- Promoter
Concert and music festival organization, promotion and production books built on over 4 decades of hardened experience. The Original, dense book available on HOW NOT TO PROMOTE CONCERTS AND MUSIC FESTIVALS. 425 pages packed with facts, forms, advice, contracts, contacts, diagrams and step-by-step instructions on promoting and producing concerts and music festivals. These concert and festival organization books reveal how professionals put the entire event together from start to settlement and just as importantly, what not to do!
Pure experience in one package shipped immediately U.S. Priority Mail only!
The larger book is for both concerts and music festivals, the Simplified book for just concerts.
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These are the only complete books on the business of concert and music festivals written by an active concert and festival promoter with 4 decades of intense experience.
Find more in these books than in all other books and courses combined! Used by Concert and Music Festival Promoters all over the world, it’s regarded as the Bible of Concert and Music Festival planning, promotions and production and is the best seller in the concert and festival industry since 2000. Since then, additions and updates are made annually.
Gain a tactical advantage over other promoters by working from a manual based on 4 decades of direct, battle hardened experience by a legendary promoter, Hal Davidson who started promoting concerts at age 20 and promoted one of America’s biggest music festivals at 21! He’s still promoting and consulting on concerts and music festivals today, upgrading the books annually to reflect the ever-changing concert business and music festival business. These books are the world’s best guides!
The book is off the charts excellent! Full of insight and experience that one only gets with years of doing it. I want to get an extra copy! Terry, California Fest Promoter.
I just finished your book, How To Promote Concerts, Simplified. I must say, a provider of information to others as well, I am impressed by what you have put together. Very thorough, well written and easy to follow. Dave, Promoter in NJ
Only available here, this full size format, 150 page book is all new for 2017. An incredible and hard-to-find compilation of concert and festival plans, proposals and contracts. This information is offered alone, and is not accompanied by any of the author’s notes or opinions about the information. You’ll have access to actual concert and music festival one sheet overviews, executive summaries, investor and venue contracts, vendor packets, sponsor proposal letters, investor proposals and more. This book is full of important documents every promoter wished they had in their reference library.
I purchased Hal Davidson's book and I received a personal phone call with the purchase, which was awesome! He guided me through his book with verbal support and helped me with applications for future... Read More
Leonard Willis Atlanta
Hal is one of the most inspirational people I have ever come in contact with. His decades of experience within the live entertainment industry is a treasure to all of us trying to figure out this business. I highly... Read More
Simon Kyriacou Australia
Hal, I just finished reading your book How Not to Promote Concerts and Music Festivals, and I must say that it is a masterpiece. I learned a great deal from this book and I am eager to get into the concert... Read More
Donald Davidson Canada
An entrepreneur who can operate professionally and honestly, in a high risk, high intensity, sometimes unfriendly environment. Someone capable of researching, planning and implementing not only quality marketing plans, but can simultaneously research, negotiate and execute all other event promotion and production components in order to earn a profit presenting live talent.Someone who wants to earn high income from hard work, solving problems daily.
A Promoter must have a burning desire to plan and execute events where the numbers, timing, venue and concept make sense. The entrepreneurial Promoter figures this plan out in advance. The Promoter's survival and success, is determined by the number of tickets sold. That success is ultimately selling out an event with no injuries, bad will or lawsuits. The Promoter is someone who is naturally drawn to bringing people together.
The above tasks are just a simplified overview of the intense job of being a concert promoter. The books go into far greater detail.
We thank the thousands of new and established promoters who have endorsed the book as the best source for planning and presenting live, staged entertainment for the performing arts. This one manual has saved countless people enormous amounts of aggravation and/ or financial loss. New promoters need the best, most informative view on promoting and producing concerts and music festivals, not an abbreviation or bits and pieces as other books offer. There are many cruel and ruthless tacticians in this business. You better know what to do, in advance, know how to spot their behavior.
"I purchased your book, just wanted to let you know that yours was by far the best, and covered way more than the others." -Florida Promoter
In the many years of expanding and improving this book and adding the thumb drive, we have not had one request for a refund in almost 5,000 book sales. We never share email addresses or sell, broker or trade your information either. We do not have access to your credit card information, that is all encrypted through paypal.
This book is 100% Guaranteed as the best concert promotions manual available! Much of this information just can't be found anywhere else and it is explained so anyone can understand what is involved to promote. The market value of this industry specialty book is over $300. Yet it is priced to get it in the hands of many in need.
Hal Davidson has promoted loads of indoor and outdoor events, small and huge, and has served as a top marketing executive in many corporate marketing departments. Promoter of the largest bluegrass music festival in history, many rock concerts and music festivals, former Regional Marketing Director for Ringling Bros. & Barnum and Bailey Circus and Ice Follies and Holiday On Ice Combined Shows, Las Vegas Casino Promotions Director and scoring big success' in travel and Internet businesses. Hal consults concert and festival promoters daily worldwide who need direction and advice. In 2015, Hal is an active concert and festival producer and works in the business daily.
Important paperwork; lists, memos, plans, contracts, notes, files, forms and other collected valuable information and experience are now, all compiled into one concise instructional manual to help you understand how to promote like a professional. With your notes, this manual becomes your Promotions - Operations - Administration Workbook - your guide to professional implementation.
Any of these books will benefit YOU from intense and diversified experience from a real concert and festival promoter. He has won and lost big and is one of the only promoters you will find, willing to divulge the real and learned details of the business. Be prepared, read, learn and prosper!
Promoter’s VIP Packages
Sillerman’ in NY investing in EDM concerts globally
New & Old School Promoting Tips
Wisdom Helps Promoters
Flanking Big Promoters
Tickets & The Order of Action
How To Ruin a Music Festival
Evaluate your artists
Artist Ticket Sales
Gross Sales Lookup
Jodi Di Pasquale (559) 650-8546
Custom printed event tape
Biodegradable Litter free wristband
Tent flooring, access mats
Concert/ Fest Insurance The Event Helper
Search Online Publicity
Color Flyers, Fast & Cheap
Stage barricades Crowd fencing
Artificial turf, Staging custom logo rugs portable flooring
MAIL ORDER click for Order Form PDF doc
Send check for exact amount found in the shopping cart for the item(s) you want to order. Make check to: Concert Promotions Publishing
Mail to: Hal Davidson 18127 Bowie Mill Rd., Rockville, MD 20855
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No other book anywhere contains the amount of detail and facts based on real promoter experience. Other “Promoting Books” make false claims, promises of instant riches and factual misinformation by faux-promoters. The reality is that the concert/ festival promotions business is a very detailed, demanding endeavor requiring careful study before embarking upon.
Recipient of the SBCA 2009, 2014 Best of Business Award. A program recognizing the best of small businesses throughout the country. Using federal, state, city & county government data and other research, the SBCA selection committee chooses the award winners that are believed to have demonstrated what makes small businesses a vital part of the American economy.
Hal Davidson and Concert Promotions wins 2016 American Economic Institute Award for Excellence.
WINNER OF POPULAR WEBSITE AWARD
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Manuals are printed on 8 1/2" x 11" doubled sided pgs. The larger manual is comb bound (similar to spiral), to open flat as a work book. The Simplified manual is thermal tape bound. You may copy particular pages for your use or for your group, but resale or publishing any material in these manuals is stricly prohibited. The larger manual additionally contains contracts and proposals pertaining to festivals. The Forms Thumb Drive is the same for both books. The legal agreements and proposals are not on the Thumb Drive because they cannot be templated, they are shown in print only as a guide.
CHARITIES ACCEPTING DONATIONS FOR MUSIC PROGRAMS to purchase, collect or refurbish instruments donating them to children in schools and others in need.
www.charitymusic.org Collects used instruments and refurbish them to give to children and other
www.mhopus.org Opus Foundation. Donating musical instruments to under-funded music programs.
www.hungryformusic.org The Gift of Music: collecting used musical instruments and donating them to underserved youth with a hunger to play.
www.spiritofharmony.org Putting musical instruments into the hands of children who need them!
www.guitarcenterfoundation.org Guitar Center Music Foundation keeps music education alive!
www.axs.com 9 musical-charities to donate to.
www.savethemusic.org Donating Instruments & Music Technology to schools.
www.globalmusicproject.org Musical Instrument Donation Program helps people in need. Instruments go to orphanages, schools, and individuals in cities and countries.
www.cyberprmusic.com 25 really great music-based charities!
www.instrumentsforeducation.org Nashville based musician collecting & redistributing to area schools.
HOW NOT TO PROMOTE CONCERTS AND MUSIC FESTIVALS©, HOW TO PROMOTE CONCERT SIMPLIFIED© and CONCERT PROMOTIONS PROPOSAL PLANS CONTRACTS© by Hal Davidson, 2021 all rights reserved. Published by Concert Promotions Publishing Co., Rockville, MD, USA 20855. Stompin 76™, concert-promotions.com and concert-promotions.net is the property of Hal Davidson, 2000-2021 all rights reserved. The content and layout of this website is the property of Hal Davidson. Commercial use is strictly prohibited. Written permission is required for use to sell or promote other promotional materials.
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